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Mustache and pre-shave oils are the top-growing grooming trends on search in the US per Spate.
May 19, 2024
By: Lianna Albrizio
Associate Editor
Several-step skin care regimens have long been a woman’s thing. In 2024, men are flipping the script, and in fact, want it all when it comes to grooming needs. (See our most recent article on the phenomenon in our May edition of Happi here.) According to beauty trend tracker Spate, mustache and pre-shave oils are the top-growing grooming trends on search in the US. Mustache Oil Analysts have seen an uptick in searches for mustache oil with 1.8K average monthly sea...
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